The curriculum for the two year Business Marketing program is as follows. For more information, please visit www.humber.ca/program/business-marketing.
Semester 1 | ||
| Course Code | Course | |
| BISM 120 | PC Essentials | |
| BMAT 220 | Mathematics of Finance | |
| BMGT 100 | Introduction to Business | |
| COMM 200 | College Writing Skills | |
| HUMA 024 | Humanities: An Introduction to Arts and Science | |
| MKTG 111 | Marketing | |
Semester 2 | ||
| Course Code | Course | |
| BACC 100 | Financial Accounting 1 | |
| BECN 100 | Microeconomics | |
| BLAW 100 | Business Law | |
| BMGT 201 | Principles of Management | |
| COMM 300 | Business Writing Skills | |
| MKTG 211 | Consumer Services | |
Semester 3 | ||
| Course Code | Course | |
| GNED 000 | General Education Elective | |
| MKTG 205 | Retailing 1 | |
| MKTG 301 | Database Management | |
| MKTG 310 | Marketing Research | |
| MKTG 311 | Professional Selling | |
| MKTG 406 | Marketing Communications | |
Semester 4 | ||
| Course Code | Course | |
| BMFS 450 | Business Placement | |
| GNED 000 | General Education Elective | |
| MKTG 400 | Marketing Planning | |
| MKTG 404 | Internet Marketing | |
| MKTG 461 | Small Business Planning | |
| MKTG 470 | International Marketing | |
