Thursday, September 6, 2012

Welcome Back!

As the last weekend of summer draws to a close it is time to start thinking about back to school and what the 2012/2013 school year has in store. There is always a lot to think about as the new school year begins; what classes to take, how many classes to take, what books to buy, what events to attend, what clubs to join and if you are new to campus how to find out where you have to go!

Humber has some great resources for new and returning students to help with all of these back to school questions:

1) The registrar and program coordinators can tell you what classes are required for your diploma or degree or you can also go online and take a look at your specific program. See the Business Marketing Program link below:
http://www.humber.ca/program/business-marketing#curriculum

2) The bookstore has a list of required textbooks for each program and you can also order your textbooks online and pick them up from the bookstore once classes start!
http://www.bkstr.com/webapp/wcs/stores/servlet/StoreCatalogDisplay?catalogId=10001&langId=-1&demoKey=d&storeId=10303

3) Finally, the Humber Students' Federation or HSF offers many events and clubs that you can participate in throughout the year. The events are listed in a calendar on the HSF website by month. In September, be sure to check out Frosh Week from September 4-7 and Clubs Fair at North Campus September 19 and at Lakeshore Campus September 20.
http://humberlife.com/

For marketing students, there are a number of great conferences and events that can be attended depending on which classes you are taking in a given semester, but each year Humber participates in The Ontario Colleges Marketing Competition or OCMC, which takes place each year in the fall semester with recruitment taking place each April. The team for OCMC 2012 has already started actively preparing to show off their skills at this year's competition in November!

The Humber OCMC team is selected each year in April and the selection process consists of 'tryouts' or presentations for each event toward the end of the winter semester. Those interested in joining the Humber OCMC team must attend a mandatory information session where they are told about the competition and what each event entails. From there, each person selects the top two events that they wish to participate in. The audition process differs for each event. For the case events each person must present a solution to a problem with a given marketing case to a panel of faculty followed by a short Q&A session. The entire presentation can only be 5-7 minutes. For the job interview and sales presentation, students are given a job posting or item that they must prepare a presentation or interview for. Quiz Bowl consists of tryouts where the top 4-5 people who acquire the most points are selected for the team.

OCMC takes place over two days in November and allows students the opportunity to improve their public speaking, presentation and networking skills through a series of events. The two day competition consists of the following events:

  • Quiz Bowl: this event is kind of like Jeopardy. This year's team consists of 5 members. 
  • Sales Presentation: 1 member of the team is responsible for this presentation. 
  • Job Interview: 1 member of the team is responsible for the job interview. 
  • Case Competitions: there are 8 case competitions  which take place on day two of the event. Each case topic is prepared by a team of two.  The topics for the case competition include:
    • Marketing 
    • Retail 
    • Entrepreneurship
    • Integrated Marketing Communications
    • Account Management 
    • International Marketing 
    • Market Research 
    • Direct Marketing 
The Humber OCMC team is selected each year in April and the selection process consists of 'tryouts' or presentations for each event. Those interested in joining the Humber OCMC team must attend a mandatory information session where they are told about the competition and what each event entails. From there, each person selects the top two events that they wish to participate in. The audition process differs for each event. For the case events each person must present a solution to a problem with a given marketing case to a panel of faculty followed by a short Q&A session. The entire presentation can only be 5-7 minutes. For the job interview and sales presentation, students are given a job posting or item for which they must prepare a presentation or interview. Quiz Bowl consists of tryouts where the top 4-5 people who acquire the most points are selected for the team.

As a member of the 2012 OCMC team I am very excited that we are underway with this year's competition preparations.

As you can see, Humber offers students many opportunities to get involved and make the most of their time on and away from campus, so get involved and take advantage of these great opportunities



-Rachel

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